The Weighted Average Cost of Capital (WACC) is the firm’s blended required return across all capital providers
(debt holders + equity holders), weighted by their share in the firm’s capital structure.
It is commonly used as the discount rate for valuing projects and firms (DCF).
Rule of thumb: Compare ROIC vs WACC.
If ROIC > WACC, the firm is creating value on invested capital; if ROIC < WACC, it is destroying value.
2) Master formula (WACC)
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WACC = (D / (D + E)) * Kd_after_tax + (E / (D + E)) * Ke
where:
D = market value of debt (often proxied by book value in teaching examples)
E = market value of equity (market cap)
Kd_after_tax = Kd * (1 - TaxRate)
Ke = cost of equity (CAPM or Dividend Discount Model)
3) Cost of debt (Kd): bond yield, then after-tax
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Interpretation idea (for discussion):
If a firm’s WACC rises, future cash flows are discounted more heavily → lower present value.
If WACC falls (holding cash flows fixed), present value rises.
F) Optional: connect WACC to DCF value (Amazon example, FYI)
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WACC is the discount rate used to present-value FCFF in DCF valuation. The same mechanics appear in later chapters
(valuation and capital budgeting).
DCF roadmap (high level):
1) Forecast FCFF
2) Discount FCFF at WACC
3) Add discounted terminal value
4) Subtract net debt → equity value
5) Divide by shares → value per share
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